How to Get More Likes on Instagram: 12 Tips To Follow in 2025
Instagram is the most popular app in the world. Success on this platform depends on the performance of your post. Since likes are part of this success game, The more likes your post gets, the stronger the bond you develop with your followers.
If you do not know how to get more likes on Instagram. We bring you the 12 most effective tips, we hope after following these tips, you will get more more likes on Instagram in 2025.
1. Post at the Right Time
The best time for posting on Instagram is when followers are active. This usually occurs at 11 AM to 1 PM and 7 PM to 9 PM. Analyzing Insights on Instagram is important, everyone wants to get seen and liked on Instagram but those who take care of post-timings get visible results.
2. Use Proper Hashtags
Hashtags help people discover your posts. Posts with at least one hashtag and see up to 12.6% more engagement than those who do not use this feature. Here are a few extra tips.
| Hashtag Strategy | Description | Example |
| Use up to 11 hashtags | Use a maximum of 11 hashtags per post for optimal visibility. | Use 5-11 hashtags on Instagram for best results. |
| Mix popular and niche-specific hashtags | Combine widely used hashtags with those specific to your niche to attract both broad and targeted audiences. | Use #Travel (popular) and #EcoFriendlyTravel (niche) on Instagram. |
| Create a branded hashtag | Develop a unique hashtag that represents your brand or content to build recognition and community engagement. | Create #MyFitnessJourney for a fitness blog. |
| Example for a fitness blogger | For instance, hashtags like #FitnessTips and #WorkoutMotivation, that resonate with user needs and audiences can attract more likes. | Post about a workout routine using #FitnessTips and #WorkoutMotivation. |
3. Write Creative Captions
Captions are your brand's voice and help engage your audience. Short and creative captions often work better, even though Instagram allows up to 2,200 characters.
| Caption Type | Example Caption | Effect on Audience |
| Inspirational | A little progress each day adds up to big results. | Motivates and encourages audience engagement. |
| Funny and Relatable | Coffee first, everything else later. | Creates humor and shared experiences, leading to likes, comments, and shares. |
4. Add Location Tags
Location tags can give your post visibility by 79% for a user searching for something in that place. When you tag a location, your post comes up in the feed of that location. You might be a tourist visiting one of the trending coffee shops and getting local followers and likes with a location tag.
5. Host a Giveaway
For people who do not know how to get more likes on Instagram? The most engaging way to get likes is hosting giveaways for your followers. The giveaway is the best way to grow your account. Choose something exciting as the prize, and rules, and post it up. Select the winner fairly, and announce it.
- There must be simple rules like liking, tagging friends, and following your account.
- Prizes should be relevant, such as cosmetic products, gadgets, and gift cards, for instance.
- Giveaways help get new followers and reward the existing audience, creating a win-win situation for you.
6. Consistency
Consistency is the key to having a loyal audience. A schedule of posting will keep your followers engaged and waiting for your posts.
- Use a content calendar to plan posts.
- 3-5 posts per week are enough to stay visible without flooding your audience's feeds. Consistency not only increases likes but also strengthens your online presence.
7. Leverage Instagram Stories
More than 600 million people view Instagram Stories every day. Stories increase engagement and push traffic to your posts. To leverage them completely,
- Share your posts on Stories with a 'Check out my newest post!' type of CTA.
- Apply interactive elements such as polls, stickers, and questions to engage the followers.
- Include 'swipe-up links' to easily access the said content.
8. Like-Based Contests
Like-based contests are extremely effective in upping the engagement. Ask users to like the post as part of a contest entry. Collaborate with influencers to reach a wider audience. Contests with clear, simple rules tend to perform better and increase your post’s visibility.
9. Tag Relevant Accounts
Tagging brands, collaborators, or featured products in your posts can lead to more likes. For example, If you’re wearing a specific brand, tag them in your post.
10. Post Engaging Content
Post your content with pictures, videos, and a carousel. Videos engage 38% more than picture posts, and carousels work well because people tend to interact longer with a carousel post. Share behind-the-scenes stuff to appear authentic. Apply memes and trending topics if these fit with the voice of your brand.
11. Optimize Your Bio
Your Instagram bio is your first impression. A good bio will attract followers who care about what you post.
Do not forget;
- A description of who you are and what you offer.
- A call to action like "Follow for daily inspiration!"
- Link to your website or other social media platforms.
12. Monitoring and Adjustment
Using Instagram Insights, you can measure your performance so you know what to do best. You must look for;
- Engagement rates.
- Follower growth.
- Post reach and impressions.
After analyzing the above tips and implementing them, you won't be asking again “how to get more likes on Instagram”.
Conclusion
More likes on Instagram demand creativity, consistency, and data-driven approaches. With these 12 tips, you can raise engagement and make the most of your content. Whether it's through contests and captions, memes, or location tags, each of these strategies can be used to make your presence stronger on Instagram.